HR Support Antidote Hospitality

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Founder & Director, Enid HR | HR & L&D Specialist

Amanda Foncette is an accomplished HR and L&D professional with over 30 years of experience in the hospitality, QSR, and leisure industries. She is the founder and director of Enid HR, a boutique HR consultancy established in 2018, specializing in developing tailored HR strategies, processes, and people solutions for SMEs and Start Ups.  Amanda’s expertise lies in building HR functions, crafting people guides, and coaching leaders to optimize performance and engagement.

Throughout her career, Amanda has successfully partnered with a range of organizations, including:

• Prezzo Holdings
• Unilever 
• SoulCycle
• Kout Foods
• Redemption Roasters (Catimor Ltd) 

As a freelance Skills Coach, Amanda currently works with Level 2 Hospitality Apprentices, delivering masterclasses on customer experience, business skills, people management, and first-line supervision.

Her past roles include leadership positions such as Head of HR for Le Pain Quotidien UK and Ireland, where she supported the implementation of global HR strategies, managed large-scale redundancies, and steered leadership programs. Amanda has also served as an HR and Development Manager at Dirty Martini Bars, and as a People Project Manager for Domino’s Pizza UK & Ireland, overseeing critical HR transformations for Franchises.

A recognised developer of talent, Amanda has built a reputation for her innovative approach to HR and L&D, focusing on employee engagement, learning interventions, and operational excellence. Her career began with Starbucks, where she gained invaluable experience over 14 years (in Vancouver Canada and the UK), which included running the UK Learning Centre and Co-ordinating and training the Trainers across the country.

Amanda is passionate about empowering teams, driving organizational growth, and delivering exceptional customer and employee experiences.